The artificial intelligence (AI) market is now expected to surpass $700 billion by 2030. AI has the capacity to simulate and potentially exceed a human’s ability for creative thinking and problem-solving, and continues to expand into new territories every day.
Businesses can use AI applications to save time, enhance content and campaigns, and improve the customer experience. Here are the various types of AI apps that can help you run your ecommerce business.
Top AI apps to consider
Ecommerce merchants use various AI models to increase business efficiency. Here are some of the main categories for AI apps and examples of useful apps with AI-powered features:
Chatbots
Chatbots are computer programs that interact with users through text prompts. AI chatbots take this technology to a new level by using natural language processing (NLP) to generate text that understands and responds to a wide range of human languages and colloquialisms, allowing for more nuanced and contextually relevant conversations.
For example, a conversational AI chatbot could address questions from an ecommerce customer about product availability or shipping costs even if the customer misspells the product name or phrases a question awkwardly.
By generating text that adapts to a user’s language, AI chatbot apps give ecommerce merchants the ability to provide users with personalized experiences based on the user’s preferences and past interactions. Here are some of the most popular new AI chatbot apps:
- Tidio. An AI app that features a user-friendly interface and monitoring tools, Tidio integrates with Shopify and offers plans that start at $29 a month or $290 for a year.
- Gobot. Designed to assist with customer support and free for the first 5,000 engagements, Gobot tailors text prompts based on the user’s language to create a personalized shopping experience.
- Ochatbot. Designed to learn your store’s inventory within minutes and keep your data private, Ochatbot offers a paid plan starting at $29 a month and pro plans that include advanced features like prompts for users who’ve abandoned their shopping carts.
Image and video
Generative AI tools give you the power to create personalized content for your brand. For example, you can use an AI app to enhance your product images or create branded videos for YouTube. Here are a few apps that use generative AI to enhance content creation:
- CreatorKit. This image and video creation tool—with free and pro plans that start at $29 monthly and $144 yearly—uses generative AI to produce videos with attractive templates and easy background replacement features.
- Minta Video. Minta Video uses AI to generate brand-tailored video content for free (up to five videos per month) or for $35 monthly (up to 70 videos a month).
- DALL-E 2. For 2¢ per high-resolution image (1024×1024 pixels), DALL-E 2 interprets simple text prompts to create photo-realistic or abstract images in a range of styles.
Virtual assistants
Use an AI assistant to schedule meetings, organize email accounts, manage bookkeeping tasks, and other tedious tasks of everyday life. With automatic speech recognition (ASR) systems, voice assistants let you verbally dictate administrative tasks.
Virtual assistants enhance efficiency and reduce human error in detail-oriented tasks like data entry and project management, saving valuable time. Many ecommerce platforms now incorporate AI systems functioning as virtual assistants. For instance, Shopify employs various AI tools, including the newly introduced AI assistant Sidekick, to help you manage your store. A couple of other AI virtual assistant options include:
- Reclaim AI. This AI-driven app—with a free basic service plan and a business plan, which includes analytics and integrations for $12 a month—automates administrative tasks like calendar management and task prioritization.
- Bardeen AI. This app includes features that help you automate tasks like organizing emails, qualifying leads, and generating reports for a limited free plan or a $10 per month pro plan.
Product recommendations
Use AI-powered apps to offer product recommendations to customers. These apps use conversational AI tools like natural language processing (NLP) to generate text prompts with recommendations for users based on historical data like customers’ search histories or previous purchases. An AI app that creates targeted recommendations can engage potential customers based on their interests and help them learn about your company at their own pace.
Here are a couple of examples of AI-powered product recommendation apps:
- Wiser. For $9 to $49 a month, this app generates informed product recommendations, suggests product bundles at various times throughout the customer journey, and creates targeted messages that can increase conversions.
- LimeSpot Personalizer. With services starting at $18 per month, LimeSpot Personalizer can integrate product recommendations on any page of your site and A/B test personalized content blocks on your site.
Finance
Finance apps leveraging machine learning can streamline invoicing, employee payments, and budgeting, boosting productivity in daily financial management, payment tracking, and real-time feedback. Here are two to try:
- Fyle. This finance app includes standard plans that start at $7 per month and uses AI to track expenses and provide real-time analytics about budgets.
- WallyGPT. This free app gives users AI-generated financial advice based on budgets and expenses.
Transcription
Some AI apps give you the power to automatically transcribespoken language into written text or instantly translate spoken input. These tools enhance on-the-go efficiency. You could use them to simplify the transcription of an interview for a blog post, or to help you organize your notes from a meeting.
Here are a couple of examples of AI-powered apps that assist with transcription:
- Transcy. With a free version available to Shopify merchants, this app uses AI to translate your ecommerce store into multiple languages depending on where you’re selling online.
- Otter.ai. This AI app offers a free basic plan that includes 300 hours of meeting transcriptions every month.
Marketing
AI apps can enhance your marketing efforts by processing real-time traffic data and insights about customer behavior. For example, AI apps could consolidate a wide range of customer profiles into generalized AI avatars that help you make decisions about how to focus your marketing campaigns toward your target audience.
Two cutting-edge apps in this space include:
- Glowtify: AI Marketing. At $50 a month, this AI-powered app is designed to improve your marketing efforts by generating complete campaigns along with specific and actionable goals.
- InCharge. With pricing plans starting at $29 per month, InCharge tracks and consolidates advertising data from across platforms and features creative analytics in a user-friendly interface that makes it easy to adjust and improve your marketing efforts.
AI apps FAQ
What is the best AI app?
There is a wide range of high-quality AI apps offered on the Shopify App Store, as well as other stores like Apple’s App Store and the Google Play Store. Some of the best AI-powered apps include Minta Video for video production, Wiser for product recommendations, and Gobot for 24/7 customer support.
Is there a free AI model I can use?
There are several free apps that you can use to support your creativity and productivity. For example, Ochatbot offers a free version of its AI chatbot services and CreatorKit is a free app that includes features like image background removal and animated text styles.
What is the most popular AI app?
Some of the most popular AI apps include the ChatGPT app and ELSA Speak. On the Shopify App Store, Tidio is one of the most popular AI chatbots and LimeSpot Personalizer is a popular choice for AI-driven product recommendations.
Does Shopify offer AI apps?
Yes, the Shopify App Store offers a wide range of AI apps for both iOS and Android users. Shopify merchants also have access to Magic, a suite of AI-enabled tools they can apply to their stores.
