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Shopify's VP of Data on why being "data-driven" isn't the goal—and what to optimize for instead

The data says founders would do it again. Even in this economy.
Founders across five global markets believe the same thing: owning a business feels more financially secure than relying on a paycheck.

The most future-proof job: Entrepreneurship
TL;DR: Shopify data shows that more people are starting businesses, repeat founders get measurably better as their skills compound, and entrepreneurs generate more revenue over time.

The art of giving a shit: Why we dismantled HR and built something better
Shopify’s VP of Talent on how they rebuilt talent systems from first principles and created a company for crafters

Shopify brings native B2B features to millions more merchants
For the first time, merchants on every Shopify plan can manage wholesale and DTC from a single platform with no plugins or patchwork.
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