An ever-growing email list of qualified leads is a valuable asset for businesses of all kinds and sizes, especially when it comes to getting the most value out of paid advertising.
In this episode of Shopify Masters, we’ll be talking with Susan Bradley, the President of Wee Squeak, a company that produces and sells fun shoes that have glittery touches and darling details for kids.
You’ll learn from an entrepreneur who grows her email list solely using Facebook, and get a detailed look at the highly successful list building strategy she recently implemented for Black Friday 2015.
In this episode, we'll discuss how to:
- Capture email subscribers by running events on Facebook (and not the “events” you’re thinking of).
- Earn a subscriber AND a sale at the same time.
- Partner with other brands to co-promote giveaways that grow your email list.
Listen to Shopify Masters below…
Show notes:
Read more
- Why Marion Smith Turned Down a 6-Figure Salary to Become an Entrepreneur
- How This Inventor Got His Product Into 1,200 Home Depot Stores
- How a Leather Goods Brand Grew Their Etsy Shop into an Established Business
- This Seafood Company Scaled 6X While Solving Logistical Obstacles
- Thinking Outside of Your Industry for Unique Product Ideas
- Talking to Customers One-on-One Helped Carbon6 Rings Build a $1.7 Million Business
- The ROI of Hiring a Creative Agency to Build Your Brand Identity
- Second Act- How They Launched A Second Successful Business
- The Rumor That Drove 40K Visitors a Day Before This Store Had Any Inventory
- Common Dropshipping Mistakes (and What to Do Instead)
