Learn how the giving economy helps retailers earn support through tips and gift cards, strengthen loyalty, and keep cash flowing.

",{"_2809":2837,"_2815":-5,"_2493":2949},{"_2809":2840,"_2841":2953,"_2843":2844,"_2845":2691},"Adam Rogers",[2955,2958],{"_2809":2849,"_2850":-5,"_2865":2956,"_2870":2957},"2020-06-04T16:08:00.000Z","published_date",{"_2809":2849,"_2850":2959,"_2865":2967,"_2870":2871},{"_2809":2852,"_2853":2960},[2961],{"_2809":2856,"_2857":2962},{"_2809":2859,"_2811":2963,"_2813":2964,"_2862":2965},"gid://shopify/Metaobject/7757529144","sarah-macdonald",{"_2809":2864,"_2865":2966},"Sarah MacDonald",[2968],{"_2841":2966,"_2869":2964},"createdAt","createdAtRaw","2020-06-04","2026-04-21T04:30:00Z","industry-insights-and-trends",{"_2809":2810,"_2811":2975,"_2813":2976,"_2815":2977,"_2817":2978,"_2483":2979,"_2828":2983,"_2831":2984,"_2833":2985,"_2835":2986,"_2838":2988,"_2846":2990,"_2872":2980,"_2873":-5,"_2874":2978,"_2875":3001},"gid://shopify/Article/569048793144","sidekick-ai-enterprise","How Enterprise Teams are Using Sidekick to Drive Real Value Right Now","18 Apr 2026",{"_2809":2820,"_2491":2980,"_2822":-5,"_2824":2981,"_2826":2982},"https://cdn.shopify.com/s/files/1/0817/7988/4088/articles/Entperise-Sidekick-Article-Header_1cad78b4-2f5c-48a7-99db-6dbcdd06d8be.jpg?v=1776698723",3696,1564,[],"Real use cases from enterprise brands showing how AI becomes a genuine thought partner when it's built for commerce","

Real use cases from enterprise brands showing how AI becomes a genuine thought partner when it's built for commerce

",{"_2809":2837,"_2815":-5,"_2493":2987},"See how enterprise ecommerce teams use Sidekick for strategic analysis, campaign production, and operational automation. Real use cases and prompts included.",{"_2809":2840,"_2841":2989,"_2843":2844,"_2845":2691},"Serena Miller",[-5,2991],{"_2809":2849,"_2850":2992,"_2865":2999,"_2870":2871},{"_2809":2852,"_2853":2993},[2994],{"_2809":2856,"_2857":2995},{"_2809":2859,"_2811":2996,"_2813":2997,"_2862":2998},"gid://shopify/Metaobject/46315110456","serena-miller",{"_2809":2864,"_2865":2989},[3000],{"_2841":2989,"_2869":2997},"2026-04-18T00:07:18Z",{"_2809":2810,"_2811":3003,"_2813":3004,"_2815":3005,"_2817":3006,"_2483":3007,"_2828":3011,"_2831":3013,"_2833":3014,"_2835":3015,"_2838":3016,"_2846":3017,"_2872":3008,"_2873":-5,"_2874":3006,"_2875":3035,"_2877":3036},"gid://shopify/Article/558708588600","website-benchmarking","Website Benchmarking: How to Compare & Improve Performance","16 Apr 2026",{"_2809":2820,"_2491":3008,"_2822":-5,"_2824":3009,"_2826":3010},"https://cdn.shopify.com/s/files/1/0817/7988/4088/articles/ShopifyPlus_Blog_Website_Benchmarking_3840x2160_2cc7bcfa-3383-4813-9014-e8a9cdc4bdff.jpg?v=1776388739",3840,2160,[3012],"Growth strategies","Learn how to benchmark your website's speed, UX, and conversions against competitors. Includes up-to-date metrics, tools, and a step-by-step process.","

Learn how to benchmark your website's speed, UX, and conversions against competitors. Includes up-to-date metrics, tools, and a step-by-step process.

",{"_2809":2837,"_2815":3005,"_2493":3013},{"_2809":2840,"_2841":2953,"_2843":2844,"_2845":2691},[-5,3018],{"_2809":2849,"_2850":3019,"_2865":3032,"_2870":2871},{"_2809":2852,"_2853":3020},[3021,3026],{"_2809":2856,"_2857":3022},{"_2809":2859,"_2811":3023,"_2813":3024,"_2862":3025},"gid://shopify/Metaobject/7757365304","adam-rogers",{"_2809":2864,"_2865":2953},{"_2809":2856,"_2857":3027},{"_2809":2859,"_2811":3028,"_2813":3029,"_2862":3030},"gid://shopify/Metaobject/7757922360","michael-gooding",{"_2809":2864,"_2865":3031},"Michael Gooding",[3033,3034],{"_2841":2953,"_2869":3024},{"_2841":3031,"_2869":3029},"2026-04-16T09:00:00Z","tips-and-strategies",{"_2809":2810,"_2811":3038,"_2813":3039,"_2815":3040,"_2817":3041,"_2483":3042,"_2828":3045,"_2831":3047,"_2833":3048,"_2835":3049,"_2838":3050,"_2846":3052,"_2872":3043,"_2873":3044,"_2874":3041,"_2875":3071,"_2877":3072},"gid://shopify/Article/558653603896","ecommerce-platform-comparison","Ecommerce Platform Comparison (2026): Cost, Speed, & Enterprise Fit","15 Apr 2026",{"_2809":2820,"_2491":3043,"_2822":3044,"_2824":3009,"_2826":3010},"https://cdn.shopify.com/s/files/1/0817/7988/4088/articles/5aVBXD8c6WiUze7dop8xuB_c615bfc4-5afe-4bc5-80e9-008d4f38b753.jpg?v=1776305968","Ecommerce platform comparison and ecommerce platform price comparison",[3046],"Total cost of ownership (TCO)","Discover the best ecommerce platform for your business with our in-depth comparison of site speeds and TCO across top platforms like Shopify, Salesforce, and more.","

Discover the best ecommerce platform for your business with our in-depth comparison of site speeds and TCO across top platforms like Shopify, Salesforce, and more.

",{"_2809":2837,"_2815":-5,"_2493":3047},{"_2809":2840,"_2841":3051,"_2843":2844,"_2845":2691},"Gabby Shaver",[-5,3053],{"_2809":2849,"_2850":3054,"_2865":3068,"_2870":2871},{"_2809":2852,"_2853":3055},[3056,3062],{"_2809":2856,"_2857":3057},{"_2809":2859,"_2811":3058,"_2813":3059,"_2862":3060},"gid://shopify/Metaobject/7758184504","gabrielle-shaver",{"_2809":2864,"_2865":3061},"Gabrielle Shaver",{"_2809":2856,"_2857":3063},{"_2809":2859,"_2811":3064,"_2813":3065,"_2862":3066},"gid://shopify/Metaobject/32025149496","brinda-gulati",{"_2809":2864,"_2865":3067},"Brinda Gulati",[3069,3070],{"_2841":3061,"_2869":3059},{"_2841":3067,"_2869":3065},"2026-04-15T12:59:00Z","tco","category1Articles",[3075,3104,3131],{"_2809":2810,"_2811":3076,"_2813":3077,"_2815":3078,"_2817":3079,"_2483":3080,"_2828":3083,"_2831":3086,"_2833":3087,"_2835":3088,"_2838":3089,"_2846":3090,"_2872":3081,"_2873":3082,"_2874":3079,"_2875":3102,"_2877":3103},"gid://shopify/Article/569035292728","digital-transformation-testing","Digital Transformation Testing: A Practical Strategy for Modern Ecommerce","9 Apr 2026",{"_2809":2820,"_2491":3081,"_2822":3082,"_2824":2825,"_2826":2827},"https://cdn.shopify.com/s/files/1/0817/7988/4088/articles/digital_transformation_e09e8c11-1c03-4ee9-b7d3-caa7592d497a.jpg?v=1775770382","open laptop with a black screen and white lightning bolt on it in front of a grey background",[3084,3085],"B2B Ecommerce","Enterprise ecommerce","Learn how digital transformation testing can protect new ecommerce releases with the right mix of automation and oversight.","Learn how digital transformation testing can protect new ecommerce releases with the right mix of automation and oversight.",{"_2809":2837,"_2815":-5,"_2493":3086},{"_2809":2840,"_2841":2842,"_2843":2844,"_2845":2691},[-5,3091],{"_2809":2849,"_2850":3092,"_2865":3100,"_2870":2871},{"_2809":2852,"_2853":3093},[3094],{"_2809":2856,"_2857":3095},{"_2809":2859,"_2811":3096,"_2813":3097,"_2862":3098},"gid://shopify/Metaobject/7756480568","kaleigh-moore",{"_2809":2864,"_2865":3099},"Kaleigh Moore",[3101],{"_2841":3099,"_2869":3097},"2026-04-09T21:31:35Z","b2b-ecommerce",{"_2809":2810,"_2811":3105,"_2813":3106,"_2815":3107,"_2817":3108,"_2483":3109,"_2828":3112,"_2831":3113,"_2833":3114,"_2835":3115,"_2838":3116,"_2846":3117,"_2872":3110,"_2873":3111,"_2874":3108,"_2875":3129,"_2877":3130},"gid://shopify/Article/569014779960","erp-consolidation","ERP Consolidation Strategies for Modern Commerce Brands","27 Mar 2026",{"_2809":2820,"_2491":3110,"_2822":3111,"_2824":2825,"_2826":2827},"https://cdn.shopify.com/s/files/1/0817/7988/4088/articles/ERP_consolidation_bc04b68e-2a34-440f-b827-b86dbcc6d123.jpg?v=1774600704","three black squares, one with a stack of four discs, one with a gear, and one with a shopping cart all in front of a green background",[3085],"Learn how enterprise brands approach ERP consolidation, including sequencing strategies, integration patterns, and how platforms like Shopify protect storefront performance during back-office transformation.","Learn how enterprise brands approach ERP consolidation, including sequencing strategies, integration patterns, and how platforms like Shopify protect storefront performance during back-office transformation.",{"_2809":2837,"_2815":-5,"_2493":3113},{"_2809":2840,"_2841":2842,"_2843":2844,"_2845":2691},[-5,3118],{"_2809":2849,"_2850":3119,"_2865":3127,"_2870":2871},{"_2809":2852,"_2853":3120},[3121],{"_2809":2856,"_2857":3122},{"_2809":2859,"_2811":3123,"_2813":3124,"_2862":3125},"gid://shopify/Metaobject/7757955128","mandie-sellars",{"_2809":2864,"_2865":3126},"Mandie Sellars",[3128],{"_2841":3126,"_2869":3124},"2026-03-27T08:38:18Z","enterprise-ecommerce",{"_2809":2810,"_2811":3132,"_2813":3133,"_2815":3134,"_2817":3108,"_2483":3135,"_2828":3138,"_2831":3139,"_2833":3140,"_2835":3141,"_2838":3142,"_2846":3143,"_2872":3136,"_2873":3137,"_2874":3108,"_2875":3155,"_2877":3130},"gid://shopify/Article/569014747192","enterprise-architecture-roadmap","How To Build an Enterprise Architecture Roadmap That Gets Funded and Delivered",{"_2809":2820,"_2491":3136,"_2822":3137,"_2824":2825,"_2826":2827},"https://cdn.shopify.com/s/files/1/0817/7988/4088/articles/enterprise_architecture_86e472b8-01e8-467f-bd6e-3356bae7a666.jpg?v=1774620939","white box on top with three branches coming off of it leading to long horizontal line and three black boxes",[3085],"Learn how to build an enterprise architecture roadmap that moves from strategy to execution. Includes steps, governance frameworks, data models, and real-world examples from brands that shipped.","Learn how to build an enterprise architecture roadmap that moves from strategy to execution. Includes steps, governance frameworks, data models, and real-world examples from brands that shipped.",{"_2809":2837,"_2815":-5,"_2493":3139},{"_2809":2840,"_2841":2842,"_2843":2844,"_2845":2691},[-5,3144],{"_2809":2849,"_2850":3145,"_2865":3153,"_2870":2871},{"_2809":2852,"_2853":3146},[3147],{"_2809":2856,"_2857":3148},{"_2809":2859,"_2811":3149,"_2813":3150,"_2862":3151},"gid://shopify/Metaobject/30284415032","nick-moore",{"_2809":2864,"_2865":3152},"Nick Moore",[3154],{"_2841":3152,"_2869":3150},"2026-03-27T08:22:40Z","category2Articles",[3158,3181,3214,3236],{"_2809":2810,"_2811":3159,"_2813":3160,"_2815":3161,"_2817":3162,"_2483":3163,"_2828":3166,"_2831":3167,"_2833":3168,"_2835":3169,"_2838":3170,"_2846":3171,"_2872":3164,"_2873":3165,"_2874":3162,"_2875":3180,"_2877":3130},"gid://shopify/Article/568996462648","white-glove-migrations","White Glove Migration: A Guide to Fully Managed Replatforming","19 Mar 2026",{"_2809":2820,"_2491":3164,"_2822":3165,"_2824":2825,"_2826":2827},"https://cdn.shopify.com/s/files/1/0817/7988/4088/articles/white_glove_870f97c2-8a27-4172-9c0f-90ca43d8fac1.png?v=1774388444","white glove for right hand on top of two rows of five blue arrows pointing to the right all in front of a dark blue background",[3085],"White glove migration takes replatforming off your plate. Learn what's included, what to ask vendors, and how to decide between managed and self-serve.","White glove migration takes replatforming off your plate. Learn what's included, what to ask vendors, and how to decide between managed and self-serve.",{"_2809":2837,"_2815":-5,"_2493":3167},{"_2809":2840,"_2841":2842,"_2843":2844,"_2845":2691},[-5,3172],{"_2809":2849,"_2850":3173,"_2865":3178,"_2870":2871},{"_2809":2852,"_2853":3174},[3175],{"_2809":2856,"_2857":3176},{"_2809":2859,"_2811":2901,"_2813":2902,"_2862":3177},{"_2809":2864,"_2865":2904},[3179],{"_2841":2904,"_2869":2902},"2026-03-19T19:47:26Z",{"_2809":2810,"_2811":3182,"_2813":3183,"_2815":3184,"_2817":3185,"_2483":3186,"_2828":3189,"_2831":3190,"_2833":3191,"_2835":3192,"_2838":3193,"_2846":3194,"_2872":3187,"_2873":3188,"_2874":3185,"_2875":3213,"_2877":3130},"gid://shopify/Article/568994398264","merchant-services","11 Best Merchant Services Providers for 2026","18 Mar 2026",{"_2809":2820,"_2491":3187,"_2822":3188,"_2824":2825,"_2826":2827},"https://cdn.shopify.com/s/files/1/0817/7988/4088/articles/merchant_services_ea01636e-a74f-4497-9031-a327d7f0368d.jpg?v=1774441589","fluorescent green credit card with chip in front of a black background",[3085],"Find the perfect merchant services provider for your retail business in 2026. Compare costs, features, and more to make the right choice.","Find the perfect merchant services provider for your retail business in 2026. Compare costs, features, and more to make the right choice.",{"_2809":2837,"_2815":-5,"_2493":3190},{"_2809":2840,"_2841":2842,"_2843":2844,"_2845":2691},[-5,3195],{"_2809":2849,"_2850":3196,"_2865":3210,"_2870":2871},{"_2809":2852,"_2853":3197},[3198,3204],{"_2809":2856,"_2857":3199},{"_2809":2859,"_2811":3200,"_2813":3201,"_2862":3202},"gid://shopify/Metaobject/7756349496","michael-keenan",{"_2809":2864,"_2865":3203},"Michael Keenan",{"_2809":2856,"_2857":3205},{"_2809":2859,"_2811":3206,"_2813":3207,"_2862":3208},"gid://shopify/Metaobject/44193906744","chris-pitocco",{"_2809":2864,"_2865":3209},"Chris Pitocco",[3211,3212],{"_2841":3203,"_2869":3201},{"_2841":3209,"_2869":3207},"2026-03-18T02:04:02Z",{"_2809":2810,"_2811":3215,"_2813":3216,"_2815":3217,"_2817":3185,"_2483":3218,"_2828":3221,"_2831":3222,"_2833":3223,"_2835":3224,"_2838":3225,"_2846":3226,"_2872":3219,"_2873":3220,"_2874":3185,"_2875":3235,"_2877":3130},"gid://shopify/Article/568994267192","enterprise-infrastructure","What Is Enterprise Infrastructure? Your Complete Guide to Modern Commerce Architecture",{"_2809":2820,"_2491":3219,"_2822":3220,"_2824":2825,"_2826":2827},"https://cdn.shopify.com/s/files/1/0817/7988/4088/articles/enterprise_infrastructure.png?v=1773796941","four green glowing rectangular cuboid of different heights all on a black background ",[3085],"Enterprise infrastructure is the foundation of modern commerce. Learn how scalable, flexible architecture enables businesses to unify operations, accelerate innovation, and grow without platform limitations.","Enterprise infrastructure is the foundation of modern commerce. Learn how scalable, flexible architecture enables businesses to unify operations, accelerate innovation, and grow without platform limitations.",{"_2809":2837,"_2815":-5,"_2493":3222},{"_2809":2840,"_2841":2842,"_2843":2844,"_2845":2691},[-5,3227],{"_2809":2849,"_2850":3228,"_2865":3233,"_2870":2871},{"_2809":2852,"_2853":3229},[3230],{"_2809":2856,"_2857":3231},{"_2809":2859,"_2811":3149,"_2813":3150,"_2862":3232},{"_2809":2864,"_2865":3152},[3234],{"_2841":3152,"_2869":3150},"2026-03-18T01:22:12Z",{"_2809":2810,"_2811":3237,"_2813":3238,"_2815":3239,"_2817":3240,"_2483":3241,"_2828":3244,"_2831":3245,"_2833":3246,"_2835":3247,"_2838":3248,"_2846":3249,"_2872":3242,"_2873":3243,"_2874":3240,"_2875":3258,"_2877":3130},"gid://shopify/Article/568992268344","saas-sprawl","What Is SaaS Sprawl? The Enterprise Guide to Tech Stack Consolidation","16 Mar 2026",{"_2809":2820,"_2491":3242,"_2822":3243,"_2824":2825,"_2826":2827},"https://cdn.shopify.com/s/files/1/0817/7988/4088/articles/saassprawl.png?v=1773713448","seven rectangular green disks arranged in a circle with one in the center all on a black background",[3085],"SaaS sprawl increases costs and slows innovation. Learn what causes it, how to identify it, and why brands are moving to unified commerce platforms.","SaaS sprawl increases costs and slows innovation. Learn what causes it, how to identify it, and why brands are moving to unified commerce platforms.",{"_2809":2837,"_2815":-5,"_2493":3245},{"_2809":2840,"_2841":2842,"_2843":2844,"_2845":2691},[-5,3250],{"_2809":2849,"_2850":3251,"_2865":3256,"_2870":2871},{"_2809":2852,"_2853":3252},[3253],{"_2809":2856,"_2857":3254},{"_2809":2859,"_2811":3149,"_2813":3150,"_2862":3255},{"_2809":2864,"_2865":3152},[3257],{"_2841":3152,"_2869":3150},"2026-03-16T11:00:00Z","b2bSection",[3261,3275,3301,3324],{"_2809":2810,"_2811":3076,"_2813":3077,"_2815":3078,"_2817":3079,"_2483":3262,"_2828":3263,"_2831":3086,"_2833":3087,"_2835":3264,"_2838":3265,"_2846":3266,"_2872":3081,"_2873":3082,"_2874":3079,"_2875":3102,"_2877":3103},{"_2809":2820,"_2491":3081,"_2822":3082,"_2824":2825,"_2826":2827},[3084,3085],{"_2809":2837,"_2815":-5,"_2493":3086},{"_2809":2840,"_2841":2842,"_2843":2844,"_2845":2691},[-5,3267],{"_2809":2849,"_2850":3268,"_2865":3273,"_2870":2871},{"_2809":2852,"_2853":3269},[3270],{"_2809":2856,"_2857":3271},{"_2809":2859,"_2811":3096,"_2813":3097,"_2862":3272},{"_2809":2864,"_2865":3099},[3274],{"_2841":3099,"_2869":3097},{"_2809":2810,"_2811":3276,"_2813":3277,"_2815":3278,"_2817":3279,"_2483":3280,"_2828":3283,"_2831":3284,"_2833":3285,"_2835":3286,"_2838":3287,"_2846":3288,"_2872":3281,"_2873":3282,"_2874":3279,"_2875":3300,"_2877":3103},"gid://shopify/Article/569035227192","what-is-b2b-tech","What Is B2B Tech? How Modern Companies Use Technology to Sell Smarter (2026)","11 Apr 2026",{"_2809":2820,"_2491":3281,"_2822":3282,"_2824":2825,"_2826":2827},"https://cdn.shopify.com/s/files/1/0817/7988/4088/articles/what_is_b2b.png?v=1775890252","green cardboard box with barcode, eight sets of three lines radiating off the box all in front of a dark green background",[3084],"Explore the definition of B2B tech with examples and learn how modern companies use integrated tools to simplify complex sales and scale in 2026.","Explore the definition of B2B tech with examples and learn how modern companies use integrated tools to simplify complex sales and scale in 2026.",{"_2809":2837,"_2815":-5,"_2493":3284},{"_2809":2840,"_2841":2842,"_2843":2844,"_2845":2691},[-5,3289],{"_2809":2849,"_2850":3290,"_2865":3298,"_2870":2871},{"_2809":2852,"_2853":3291},[3292],{"_2809":2856,"_2857":3293},{"_2809":2859,"_2811":3294,"_2813":3295,"_2862":3296},"gid://shopify/Metaobject/7756841016","ashley-r-cummings",{"_2809":2864,"_2865":3297},"Ashley R. 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Learn how to align business processes, migrate clean data, and drive adoption.","Avoid the common pitfalls of CRM implementation with this 9-step guide. Learn how to align business processes, migrate clean data, and drive adoption.",{"_2809":2837,"_2815":-5,"_2493":3333},{"_2809":2840,"_2841":2842,"_2843":2844,"_2845":2691},[-5,3338],{"_2809":2849,"_2850":3339,"_2865":3344,"_2870":2871},{"_2809":2852,"_2853":3340},[3341],{"_2809":2856,"_2857":3342},{"_2809":2859,"_2811":3064,"_2813":3065,"_2862":3343},{"_2809":2864,"_2865":3067},[3345],{"_2841":3067,"_2869":3065},"2026-02-10T06:42:21Z","miniCategory2Articles",[3349,3356,3362],{"_2811":3350,"_2815":3351,"_3352":3353,"_2828":3354,"_2877":3072},1,"Total Cost of Ownership Calculator + Report","path","https://www.shopify.com/compare/tco?itcat=enterprise&itterm=blog-home-banner-24q3_baubacbcaam",[3355],"TCO",{"_2811":3357,"_2815":3358,"_3352":3359,"_2828":3360,"_2877":2041},2,"The Guide to Headless Commerce","https://www.shopify.com/plus/guides/headless-commerce-guide?itcat=enterprise&itterm=blog-home-banner-24q3_baubacbcaam",[3361],"Resources Center",{"_2811":3363,"_2815":3364,"_3352":3365,"_2828":3366,"_2877":2041},3,"The Guide to Optimizing Site Performance","https://www.shopify.com/plus/guides/ultimate-guide-to-site-speed?itcat=enterprise&itterm=blog-home-banner-24q3_baubacbcaam",[3361],"featuredCategory3Articles",[3369,3376,3382,3388],{"_2811":3370,"_2815":3371,"_3352":3372,"_2828":3373,"_2877":1607,"_2872":3375},5,"Shop Pay Speeds Up Everlane's Checkout and Boosts Conversions","https://www.shopify.com/case-studies/everlane",[3374],"Case studies","https://cdn.shopify.com/b/shopify-brochure2-assets/935476b9e0b07eda79010e4a1f58db1a.jpg",{"_2811":3377,"_2815":3378,"_3352":3379,"_2828":3380,"_2877":1607,"_2872":3381},6,"Dollar Shave Club Migrates from a Homegrown Platform and Cuts Tech Spend by 40%","https://www.shopify.com/case-studies/dollar-shave-club",[3374],"https://cdn.shopify.com/b/shopify-brochure2-assets/0f9c7889a3159f57f89a6653801f3c2e.png?originalWidth=2056&originalHeight=1157",{"_2811":3383,"_2815":3384,"_3352":3385,"_2828":3386,"_2877":1607,"_2872":3387},7,"How 4ocean switched back to Shopify from BigCommerce to focus on their core business","https://www.shopify.com/case-studies/4ocean",[3374],"https://cdn.shopify.com/b/shopify-brochure2-assets/ef980c51e2c9ba4d3e867c018bb1f14a.webp",{"_2811":3389,"_2815":3390,"_3352":3391,"_2828":3392,"_2877":1607,"_2872":3393},8,"How Decor Steals replatformed from Salesforce Commerce Cloud to innovate faster and reduce development costs","https://www.shopify.com/case-studies/decor-steals",[3374],"https://cdn.shopify.com/b/shopify-brochure2-assets/3c02fc0e7eca2e9ea9f3bbe0d98973f4.png","category3Articles",[3396,3401,3406,3411,3416,3421],{"_2811":3397,"_2815":3398,"_3352":3399,"_2828":3400,"_2877":1607},9,"Lulu and Georgia Scales Exponentially After Migrating from Adobe Commerce to Shopify","https://www.shopify.com/case-studies/lulu-and-georgia",[3374],{"_2811":3402,"_2815":3403,"_3352":3404,"_2828":3405,"_2877":1607},10,"Ditching BigCommerce, Embracing 25% Savings: Lull's Shopify Growth Story","https://www.shopify.com/case-studies/lull",[3374],{"_2811":3407,"_2815":3408,"_3352":3409,"_2828":3410,"_2877":1607},11,"Ruggable goes headless and scales to 8 markets with Shopify","https://www.shopify.com/case-studies/ruggable",[3374],{"_2811":3412,"_2815":3413,"_3352":3414,"_2828":3415,"_2877":1607},12,"From launch to viral success: Our Place’s Shopify growth story","https://www.shopify.com/case-studies/our-place",[3374],{"_2811":3417,"_2815":3418,"_3352":3419,"_2828":3420,"_2877":1607},13,"Scaling Success: Arhaus's Journey from a Complex Custom Build to Shopify","https://www.shopify.com/case-studies/arhaus",[3374],{"_2811":3422,"_2815":3423,"_3352":3424,"_2828":3425,"_2877":1607},14,"Bombas migrated for site stability, and is also saving $108,000 a year in platform costs","https://www.shopify.com/case-studies/bombas",[3374],"mostReadArticles",[3428,3455,3481,3509],{"_2809":2810,"_2811":3429,"_2813":3430,"_2815":3431,"_2817":3432,"_2483":3433,"_2828":3436,"_2831":3437,"_2833":3438,"_2835":3439,"_2838":3441,"_2846":3442,"_2872":3434,"_2873":3435,"_2874":3432,"_2875":3454,"_2877":2973},"gid://shopify/Article/558653341752","ecommerce-fashion-industry","Ecommerce Fashion Industry in 2026: Statistics, Trends and Strategies","27 Jan 2025",{"_2809":2820,"_2491":3434,"_2822":3435,"_2824":2825,"_2826":2827},"https://cdn.shopify.com/s/files/1/0817/7988/4088/articles/ecommerce_fashion_f2bc74dc-8a1e-4f01-be19-744a4fb03af9.png?v=1775134211","a green dress in a shopping window with a green \"add to cart\" button on the bottom, with two mirrored windows to the side of the main window with inverted colors, all on a dark green background",[2948],"The ecommerce fashion industry is changing drastically. 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The ecommerce fashion industry is changing drastically. Here are the trends, strategies, and data you need to know in 2026.

",{"_2809":2837,"_2815":-5,"_2493":3440},"The ecommerce fashion industry is changing drastically. Here are the trends, strategies, and data you need to know in 2026. ",{"_2809":2840,"_2841":2842,"_2843":2844,"_2845":2691},[-5,3443],{"_2809":2849,"_2850":3444,"_2865":3452,"_2870":2871},{"_2809":2852,"_2853":3445},[3446],{"_2809":2856,"_2857":3447},{"_2809":2859,"_2811":3448,"_2813":3449,"_2862":3450},"gid://shopify/Metaobject/7756283960","elise-dopson",{"_2809":2864,"_2865":3451},"Elise Dopson",[3453],{"_2841":3451,"_2869":3449},"2025-01-27T06:00:00Z",{"_2809":2810,"_2811":3456,"_2813":3457,"_2815":3458,"_2817":3459,"_2483":3460,"_2828":3463,"_2831":3465,"_2833":3466,"_2835":3467,"_2838":3468,"_2846":3470,"_2872":3461,"_2873":3462,"_2874":3459,"_2875":3479,"_2877":3480},"gid://shopify/Article/558649507896","third-party-logistics-3pl","Third-Party Logistics (3PL): Complete Guide for 2026","27 Jan 2026",{"_2809":2820,"_2491":3461,"_2822":3462,"_2824":2825,"_2826":2827},"https://cdn.shopify.com/s/files/1/0817/7988/4088/articles/3PL.jpg?v=1769562846","three roofed structures, one with a striped roof in front of a dark green background",[3464],"Ecommerce Operations Logistics","3PL providers handle warehousing, shipping, and fulfillment for ecommerce. Learn how to choose the right partner and reduce logistics costs by 20-35%.","

3PL providers handle warehousing, shipping, and fulfillment for ecommerce. Learn how to choose the right partner and reduce logistics costs by 20-35%.

",{"_2809":2837,"_2815":-5,"_2493":3465},{"_2809":2840,"_2841":3469,"_2843":2844,"_2845":2691},"Volodymyr Pavlivskyi",[-5,3471],{"_2809":2849,"_2850":3472,"_2865":3477,"_2870":2871},{"_2809":2852,"_2853":3473},[3474],{"_2809":2856,"_2857":3475},{"_2809":2859,"_2811":3206,"_2813":3207,"_2862":3476},{"_2809":2864,"_2865":3209},[3478],{"_2841":3209,"_2869":3207},"2026-01-27T08:00:00Z","ecommerce-operations-logistics",{"_2809":2810,"_2811":3482,"_2813":3483,"_2815":3484,"_2817":3485,"_2483":3486,"_2828":3489,"_2831":1037,"_2833":1037,"_2835":3490,"_2838":3491,"_2846":3492,"_2872":3487,"_2873":3488,"_2874":3485,"_2875":3508,"_2877":3103},"gid://shopify/Article/558648524856","wholesale-ecommerce-websites","Wholesale Ecommerce: How It Works, Types, and Benefits (2025)","28 Aug 2025",{"_2809":2820,"_2491":3487,"_2822":3488,"_2824":2825,"_2826":2827},"https://cdn.shopify.com/s/files/1/0817/7988/4088/articles/wholesale_ecommerce_websites_1_2ccec31f-3f9f-4c74-9bf6-f087c07e7e52.png?v=1756506486","Three wholesale website interfaces displayed side by side, featuring cosmetics, a corporate report, and a makeup promotion.",[3084],{"_2809":2837,"_2815":-5,"_2493":-5},{"_2809":2840,"_2841":3469,"_2843":2844,"_2845":2691},[-5,3493],{"_2809":2849,"_2850":3494,"_2865":3505,"_2870":2871},{"_2809":2852,"_2853":3495},[3496,3502],{"_2809":2856,"_2857":3497},{"_2809":2859,"_2811":3498,"_2813":3499,"_2862":3500},"gid://shopify/Metaobject/7756316728","aaron-orendorff",{"_2809":2864,"_2865":3501},"Aaron Orendorff",{"_2809":2856,"_2857":3503},{"_2809":2859,"_2811":3200,"_2813":3201,"_2862":3504},{"_2809":2864,"_2865":3203},[3506,3507],{"_2841":3501,"_2869":3499},{"_2841":3203,"_2869":3201},"2025-08-28T18:30:00Z",{"_2809":2810,"_2811":3510,"_2813":3511,"_2815":3512,"_2817":3513,"_2483":3514,"_2828":3517,"_2831":3519,"_2833":3520,"_2835":3521,"_2838":3522,"_2846":3523,"_2872":3515,"_2873":3516,"_2874":3513,"_2875":3534,"_2877":3535},"gid://shopify/Article/558646198328","online-sales-tax-ecommerce","Ecommerce Sales Tax: The Complete Guide for US Businesses (2026)","30 Jan 2026",{"_2809":2820,"_2491":3515,"_2822":3516,"_2824":2981,"_2826":2982},"https://cdn.shopify.com/s/files/1/0817/7988/4088/articles/ecommercesalestax_000e1d4b-066b-44ad-9ccb-fe10dee302a2.jpg?v=1769853225","Clear percentage symbol in front of an athletic shoe in front of a beige background",[3518],"Business Management and Leadership","Learn how to handle ecommerce sales tax in 2026. Determine where you owe tax, register in required states, and collect the right amounts at the right times.","

Learn how to handle ecommerce sales tax in 2026. Determine where you owe tax, register in required states, and collect the right amounts at the right times.

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40%","nav.customerLull","Lull","nav.customerLullDesc","25% Savings Story","nav.customerAllbirds","Allbirds","nav.customerAllbirdsDesc","Omnichannel conversion soars","nav.bottomNavigationShopify","nav.bottomNavigationShopifyDesc","nav.bottomNavigationPlus","nav.bottomNavigationPlusDesc","nav.bottomNavigationEnterprise","nav.bottomNavigationEnterpriseDesc","contact.form.kicker","SHOPIFY FOR ENTERPRISE","contact.form.heading","Let's talk enterprise commerce","contact.form.button","Submit form","contact.form.submitting","Submitting...","contact.form.fullName.label","contact.form.fullName.error","Please enter your full name","contact.form.email.label","contact.form.email.error","Please enter a valid email address","contact.form.phone.label","contact.form.phone.error","Please enter your business phone number","contact.form.company.label","contact.form.company.error","Please enter your company name","contact.form.website.label","contact.form.website.error","Please enter your website URL","contact.form.country.label","contact.form.country.error","Please select your country","contact.form.annualRevenue.label","contact.form.annualRevenue.error","Please select your annual revenue volume","contact.form.disclaimer","contact.form.freeTrialCard.headingHtml","Get started faster","contact.form.freeTrialCard.subheadHtml","Skip the form and start exploring Shopify now.","contact.form.thanks.heading","Thank you","contact.form.thanks.message","A Shopify representative will contact you soon.","contact.form.error.general","contact.form.freeTrial.heading","Thank you!","contact.form.freeTrial.subheadHtml","The best way to get started is with a free trial.","contact.form.freeTrial.subheadHtml_other","A representative will be in touch soon. 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but we’re having some problems completing your registration.","webinar.error_message_html","Please send us an email at plus@shopify.com or try again later.","webinar.name.label","webinar.name.error","webinar.email.label","webinar.email.error","webinar.phone.label","webinar.phone.error","webinar.title.label","Job title","webinar.title.error","Please enter your job title","webinar.company.label","webinar.company.error","webinar.website.label","webinar.website.error","webinar.accessCode.label","Access code","webinar.accessCode.error","Please enter the access code to continue","webinar.accessCode.authError","Incorrect access code. Please try again","webinar.annualRevenue.label","Annual revenue","webinar.annualRevenue.error","Please enter your annual revenue","webinar.annualRevenue.options.DEFAULT","webinar.annualRevenue.options.UNKNOWN","Unknown","webinar.annualRevenue.options.UNDER_1M","Up to 1 million dollars","webinar.annualRevenue.options.BETWEEN_1M_30M","1 to 30 million dollars","webinar.annualRevenue.options.BETWEEN_30M_100M","30 to 100 million dollars","webinar.annualRevenue.options.OVER_100M","Over 100 million dollars","webinar.annualOfflineRevenue.label","Annual offline revenue","webinar.annualOfflineRevenue.error","Please enter your annual offline revenue","webinar.annualOfflineRevenue.options.DEFAULT","webinar.annualOfflineRevenue.options.UNDER_250K","$0 to $250,000","webinar.annualOfflineRevenue.options.BETWEEN_250K_500K","$250,000 to $500,000","webinar.annualOfflineRevenue.options.BETWEEN_500K_1M","$500,000 to $1,000,000","webinar.annualOfflineRevenue.options.BETWEEN_1M_10M","$1,000,000 to $10,000,000","webinar.annualOfflineRevenue.options.OVER_10M","$10,000,000+","webinar.marketingCommunicationConsent.label","I consent to receive promotional communications from Shopify and the partners that provide these resources. 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Give us a call.","contact.callUs.message","Monday to Friday 9am-6pm ET","contact.callUs.button","1-844-686-1946","resource.thanks.heading","Thank you for your interest in this resource","resource.thanks.download_button_label","Download now","submit.label","Submit","submit.label_submitting","lead.error_heading","lead.error_message_html","lead.name.label","lead.name.error","lead.email.label","lead.email.error","lead.phone.label","lead.phone.error","lead.title.label","lead.title.error","lead.company.label","lead.company.error","lead.partnerId.error","Partner ID is required","lead.website.label","lead.website.error","lead.industries.label","Industry","lead.industries.error","Please select your industry","lead.industries.options.DEFAULT","lead.industries.options.ADULT","Adult","lead.industries.options.ALCOHOL","Alcohol","lead.industries.options.ANIMALS_AND_PET_SUPPLIES","Animals & Pet Supplies","lead.industries.options.APPAREL_AND_ACCESSORIES","Apparel & Accessories","lead.industries.options.ART_AND_PHOTOGRAPHY","Art & Photography","lead.industries.options.AVIATION_AND_AEROSPACE","Aviation & Aerospace","lead.industries.options.BABY_AND_TODDLER","Baby & Toddler","lead.industries.options.BANKING_FINANCE_INSURANCE","Banking, Finance, Insurance","lead.industries.options.CHARITY_NONPROFIT_AND_ORGANIZATIONS","Charity, Non-Profit & Organizations","lead.industries.options.CONSTRUCTION_AND_INDUSTRIAL","Construction & Industrial","lead.industries.options.EDUCATION","Education","lead.industries.options.ELECTRONICS_AND_GADGETS","Electronics & Gadgets","lead.industries.options.ENTERTAINMENT","Entertainment","lead.industries.options.FOOD_AND_BEVERAGE","Food & Beverage (excl. 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You can unsubscribe at any time by clicking on the link at the bottom of our emails.","lead.revenueRanges.options.DEFAULT","lead.revenueRanges.options.LESS_THAN_250K","Less than {{currency}}","lead.annualOnlineRevenueRange.label","Annual online revenue","lead.annualOnlineRevenueRange.error","Please enter your annual online revenue","lead.annualOfflineRevenueRange.label","Annual in-store revenue","lead.annualOfflineRevenueRange.error","Please enter your annual in-store revenue","lead.annualB2bRevenueRange.label","Annual online B2B revenue","lead.annualB2bRevenueRange.error","Please enter your annual online B2B revenue","lead.locations.label","Current retail locations","lead.locations.error","Please select your current number of retail locations ","lead.locations.options.DEFAULT","lead.locations.options.ONE","1","lead.locations.options.TWO_TO_THREE","2 to 3","lead.locations.options.FOUR_TO_TEN","4 to 10","lead.locations.options.ELEVEN_TO_TWENTY","11 to 20","lead.locations.options.TWENTY_ONE_TO_TWO_HUNDRED","21 to 200","lead.locations.options.TWO_HUNDRED_PLUS","200+","lead.locations.options.NO_LOCATIONS","No locations","lead.locations.options.OPENING_SOON","Opening soon","lead.jobTitle.label","lead.jobTitle.error","lead.city.label","City","lead.city.error","Please enter your city","lead.state.label","State","lead.state.error","Please select your state","lead.country.label","lead.country.error","lead.country.defaultCountryOption","lead.dietaryRestrictions.label","Please indicate dietary restriction/food allergy","lead.dietaryRestrictions.optional","Optional","lead.dietaryRestrictions.options.0","Dairy Free","lead.dietaryRestrictions.options.1","Gluten Free","lead.dietaryRestrictions.options.2","Halal","lead.dietaryRestrictions.options.3","Kosher","lead.dietaryRestrictions.options.4","Lactose Free","lead.dietaryRestrictions.options.5","Nut allergy","lead.dietaryRestrictions.options.6","Shellfish","lead.dietaryRestrictions.options.7","Vegan","lead.dietaryRestrictions.options.8","Vegetarian","lead.dietaryRestrictions.options.9","Others","lead.dietaryRestrictions.textFieldLabel","lead.dietaryRestrictions.error","Please enter your dietary restrictions","lead.accessibilityNeeds.label","Please let us know if you have any accessibility requirements","lead.accessibilityNeeds.optional","lead.accessibilityNeeds.options.0","Hearing","lead.accessibilityNeeds.options.1","Lactation/Nursing Room","lead.accessibilityNeeds.options.2","Mobility","lead.accessibilityNeeds.options.3","Vision","lead.accessibilityNeeds.options.4","lead.accessibilityNeeds.textFieldLabel","lead.accessibilityNeeds.error","Please enter your accessibility requirements","lead.businessAddress.heading","Share your store address","lead.businessAddress.subheading","Get customized support based on your location.*","lead.businessAddress.multipleLocationsNote","*Multiple locations? Enter the address of your busiest store.","lead.businessAddress.submitLabel","Submit address","lead.businessAddress.startFreeTrial","lead.businessAddress.successMessage","Thanks!","lead.businessAddress.startAFreeTrial","start a free trial.","lead.businessAddress.mobileSubheading","Share your store address for customized market support.* Or","lead.businessAddress.watchDemoText","Want a sneak peek? Take a look at our product tour.","lead.streetAddress.label","Street Address","lead.streetAddress.error","Please enter your street address","lead.postalCode.label","Postal/Zip Code","lead.postalCode.error","Please enter your postal/zip code","fileUpload.required","Please select a file","fileUpload.invalid","Only one file is allowed","fileUpload.tooLarge","File is too large","fileUpload.invalidType","File type is not accepted","fileUpload.invalidExtension","File extension is not accepted","fileUpload.multipleRequired","At least one file is required","fileUpload.tooManyFiles","Too many files 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You may opt out from emails by clicking unsubscribe and from all other marketing as detailed in our Privacy Policy.","contactCustomizations.heading","Get in touch with an expert.","contactCustomizations.message","contactCustomizations.freeTrialCard.headingHtml","contactCustomizations.freeTrialCard.subheadHtml","Skip the form and start exploring Shopify Plus now.","contactCustomizations.freeTrialCard.gmvHeadingHtml","Skip the form, earn more","contactCustomizations.freeTrialCard.gmvSubheadHtml","When you sign up now, you'll get up to {{gmvCredits}} in credits with {{gmvRate}} back on all sales.*","contactCustomizations.gmvTermsApplyHtml"," *Terms apply","contactCustomizations.preformMessageHtml","Already using Shopify?
Learn how to upgrade to Shopify Plus","contactCustomizations.infoList.0","Get detailed pricing","contactCustomizations.infoList.1","See how much you could save with Shopify","contactCustomizations.infoList.2","Learn how Shopify adapts to your systems","contactCustomizations.infoList.3","Get help migrating","contactCustomizations.callUs.heading","contactCustomizations.callUs.message","contactCustomizations.callUs.button","contactCustomizations.form.button","contactCustomizations.form.button_submitting","contactCustomizations.chat.heading","Questions? Chat with sales.","contactCustomizations.chat.button","Start live chat","contactCustomizations.quote.text","Speed and agility aren’t words that typically describe enterprise companies. Shopify Plus enables us to move fast, add enhancements, and operate more like a startup.","contactCustomizations.quote.source","Michael Rosania","contactCustomizations.quote.title","Head of D2C Ecommerce, Reckitt-Benckiser","contactCustomizations.thanks.heading","contactCustomizations.thanks.message","contactCustomizations.freeTrial.heading","contactCustomizations.freeTrial.kicker_one","Once your free trial expires, enjoy your first month for {{paidTrialAmount}}.","contactCustomizations.freeTrial.kicker_other","Once your free trial expires, enjoy your first {{count}} months for {{paidTrialAmount}}/month.","contactCustomizations.freeTrial.subheadHtml","contactCustomizations.freeTrial.subheadHtml_other","contactCustomizations.freeTrial.support.heading","contactCustomizations.freeTrial.support.subheadHtml","contactCustomizations.freeTrial.support.link","contactCustomizations.leadsToPartnersExp.headingGroup.heading","Thank you!
We'll be in touch soon.","contactCustomizations.leadsToPartnersExp.headingGroup.headingLowGMV","contactCustomizations.leadsToPartnersExp.headingGroup.subheadLowGMV","Based on the information provided, the best way to get started is with a free Shopify trial.","contactCustomizations.leadsToPartnersExp.headingGroup.subheadPartner","Based on the information provided, a Shopify Partner may reach out to discuss ways to grow your business. In the meantime, kickstart your journey with a free trial.","contactCustomizations.leadsToPartnersExp.fullCard.headingGroup.heading","Explore Shopify while you wait","contactCustomizations.leadsToPartnersExp.fullCard.headingGroup.headingMidGMV","Explore Shopify","contactCustomizations.leadsToPartnersExp.fullCard.headingGroup.headingLowGMV","Try Shopify for free","contactCustomizations.leadsToPartnersExp.fullCard.headingGroup.subhead","Sign up for a free trial, then enjoy your first month on Basic, Shopify, or Advanced for {{paidTrialAmount}}. Subscribe to Plus at anytime.","contactCustomizations.leadsToPartnersExp.fullCard.headingGroup.subheadMidGMV","Sign up for a free trial, then enjoy your first month on Basic, Shopify, or Advanced for {{paidTrialAmount}}.
You can also try 1 month of Plus for {{plusTrialAmount}}.","contactCustomizations.leadsToPartnersExp.fullCard.headingGroup.subheadLowGMV","Explore a free 3-day trial, then enjoy your first month on a Basic, Shopify, or Advanced plan for just {{paidTrialAmount}}.","contactCustomizations.leadsToPartnersExp.cards.0.headingGroup.headingHtml","Get started with Plus","contactCustomizations.leadsToPartnersExp.cards.0.headingGroup.subheadHtml","Ready to go? Subscribe to Plus today and instantly unlock exclusive features.","contactCustomizations.leadsToPartnersExp.cards.0.headingGroup.subheadHtml_lowGMV","Ready to go? You can also try 1 month of Plus for {{plusTrialAmount}}. Subscribe to Plus today and instantly unlock exclusive features.","contactCustomizations.leadsToPartnersExp.cards.0.headingGroup.subheadHtml_highGMV","Try Plus today and instantly unlock exclusive features.","contactCustomizations.leadsToPartnersExp.cards.0.link.href","contactCustomizations.leadsToPartnersExp.cards.0.link.text","Subscribe to Plus","contactCustomizations.leadsToPartnersExp.cards.0.link.text_plusTrialFlagEnabled","Try 1 month of Plus for {{plusTrialAmount}}","contactCustomizations.leadsToPartnersExp.cards.1.headingGroup.headingHtml","Calculate ownership costs","contactCustomizations.leadsToPartnersExp.cards.1.headingGroup.subheadHtml","Enter your business details and compare Shopify to your current ownership costs.","contactCustomizations.leadsToPartnersExp.cards.1.link.href","{{site, url(path: '/compare/tco')}}","contactCustomizations.leadsToPartnersExp.cards.1.link.text","Calculate costs","contactCustomizations.leadsToPartnersExp.cards.2.headingGroup.headingHtml","Read case studies","contactCustomizations.leadsToPartnersExp.cards.2.headingGroup.subheadHtml","Find out why the world's best brands choose Shopify. ","contactCustomizations.leadsToPartnersExp.cards.2.link.href","{{site, url(path: '/case-studies')}}","contactCustomizations.leadsToPartnersExp.cards.2.link.text","contactCustomizations.leadsToPartnersExp.cards.3.headingGroup.headingHtml","Explore Help Center","contactCustomizations.leadsToPartnersExp.cards.3.headingGroup.subheadHtml","Browse through product articles and videos from our support team.","contactCustomizations.leadsToPartnersExp.cards.3.link.href","{{help, url(path: '/')}}","contactCustomizations.leadsToPartnersExp.cards.3.link.text","Browse Help Center","contactCustomizations.emailVerification.heading","contactCustomizations.emailVerification.subheadHtml","contactCustomizations.emailVerification.noEmail","contactCustomizations.emailVerification.checkSpam","contactCustomizations.emailVerification.resubmitLink","contactCustomizations.emailVerification.updateEmail","gmvConversion.headingHtml","Scale up. Earn back.","gmvConversion.subheadHtml","Sign up online and get {{gmvRate}} back on sales.
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Commerce at Scale: A publication for growing and enterprise brands

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