비즈니스에서 어떤 문제를 겪고 계신가요? Shopify가 도와드리겠습니다.문의하기

KASH Beauty increases conversions by optimizing its storefront for international markets

KASH Beauty Hero Image

When KASH Beauty—a cosmetics brand created by Ireland’s most-followed beauty influencer and makeup artist Keilidh Cashell—launched in September 2020, it only allocated a small storage room for its stock. Within months, it needed multiple warehouses. What didn’t it need? A new platform.

The brand knew it could rely on Shopify Plus to handle the high-volume traffic surges following posts on Keilidh’s social accounts, where she has more than 2.8 million followers. But it’s not just one-off sales—app integrations such as Klaviyo have allowed the brand to build a loyal following through precision segmentation, retargeting and remarketing. Today, KASH Beauty is rapidly scaling across borders with ease, thanks to Shopify Plus’ customizable international storefronts.

If you're looking to go into a new country, your marketing, your copywriting and your currency all have to be in line with that culture. We're seeing significant growth and we have a lot of things up our sleeves. With Shopify’s international storefronts, they're going to make a much better customer experience and increase the conversion rate.

KASH Beauty

Conor Cochrane — Director

업계

건강/뷰티

기존 플랫폼

Shopify

KASH Beauty의 빠른 성과는 Shopify를 이용한 덕분입니다.

15%

(up to) Increase in AOV year-over-year

150%

(up to) In online sales year-over-year

45%

Repeat customer rate

날마다 건강/뷰티에 변화를 가져오는 브랜드 대열에 합류하세요.

  • The Skin Nerd
  • 100% Pure
  • Only Curls
  • ILIA
  • Beauty Heroes
비즈니스에서 어떤 문제를 겪고 계신가요? Shopify가 도와드리겠습니다.문의하기