True Fit

Boston, MA, United States Business Est. 2011 www.truefit.com

True Fit is the preferred size and fit platform for Shopify merchants and the only Shopify Plus Certified App for sizing. True Fit uses AI to help the world’s leading merchants overcome fashion’s number one source of purchase friction: unsure sizing. True Fit decodes fit and size for every shopper, eliminating sizing guesswork and giving them the confidence to buy. The result is increased conversion rates, decreased fit-related returns, improved customer loyalty, and newfound insights.

Partner since

October 2024

Languages

  • English
  • Spanish
  • French
  • Italian
  • German

Partnerships

Testimonials

This is the smoothest and fastest app integration I've ever done. We were able to get up and running quickly to be ready for Black Friday. We wish all tech partners made it this easy.

Cailyn Nikolis, Ecommerce DirectorFrye

By partnering with True Fit, we not only unlock recommendations based on millions of datapoints to improve fit assurance and enhance customer experience, but we’re confident that this will reduce returns, helping us operate more sustainably.

Sue Butterworth, Head of Technical and ComplianceLucy & Yak

By actively seeking solutions to the size-related pain points voiced by our customers, we can further enhance brand trust and loyalty in a customer-centric way. In working with True Fit, we’re excited to leverage their data to learn more about our shoppers’ fit preferences.

Melanie Huang, UX Ecommerce ManagerPrincess Polly