Going global: a roadmap for international expansion
The payoff from going global is undeniable—and so are the challenges. Equip yourself with the right tools to build your international brand with this helpful guide.
Navigating your first steps across borders
Dig into your online data
You may have international interest without even knowing it. Dive into your data and analytics dashboard to learn who’s already interested globally, and why—or why aren’t they—buying.
Identify new market potential
Before expanding internationally, consider your industry’s ecommerce sales, each country’s ecommerce revenue forecast, and brand fit in different markets.
Testing new regions risk-free
Learn how to test, learn, and interate in marketplaces without having to invest significantly upfront with tools to take you global including B2B on Shopify, Shopify markets, and more.
Leverage global insights to empower your expansion
of global online sales happen on a marketplace by 2027
of global shoppers consider expert or influencer endorsements the most trusted advertising channel
Shopify Plus is a convenient platform for connecting various applications and marketing features—critical to any business that doesn't have engineering capabilities or that wants to expand internationally very quickly.