
Author
Eduardo Frias
Eduardo Frias is the Field CTO for the Lifestyle vertical at Shopify, bringing over 30 years of experience in the technology sector. Throughout his career, Eduardo has held leadership roles in organizations ranging from startups to Fortune 50 companies. He has served as the head of Technology, CIO, and CTO for various firms, specializing in digital transformation initiatives. Eduardo has a proven track record in scaling and optimizing technology teams to create new channels and revenue streams, driving growth and innovation. He holds degrees in Computer Science and Software Engineering from Carnegie Mellon University and the Universidad de Buenos Aires, Argentina. Residing in Miami, FL, Eduardo combines his technical knowledge with strategic vision to help Shopify's enterprise customers improve and evolve their commerce capabilities.

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