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a magnifying glass looking at a globe representing serviceable obtainable market

Serviceable Obtainable Market: How to Calculate Your SOM

3 Dec 2024

light green abstract swoosh shapes: traditional income statement

What Is a Traditional Income Statement? Definition and Example

10 July 2023

two stacks of pastel colored coins; roi marketing

What Is Marketing ROI? How To Calculate ROI for Your Business

2 Feb 2025

a calculator on green background representing how to calculate market share

How To Calculate Market Share: Easy Market Share Formula

19 Feb 2025

gross margin vs operating margin

Gross Margin vs. Operating Margin: How Do They Differ?

21 Oct 2022

Incremental cash flow

Incremental Cash Flow Definition and Formula for Calculating

1 Sept 2022

a blank notepad: single step income statement

Single-Step Income Statement: Definition and Example

1 Aug 2023

Banner for article explaining the differences between and net income

Gross Income vs. Net Income: The Differences, Explained

23 Jan 2023

Abstract coins spilled across a vibrant gradient surface

How To Calculate and Reduce Customer Acquisition Cost (CAC)

29 July 2024

An open box with a subscribe button representing subscription billing.

How Subscription Billing Brings in Consistent Revenue

25 Oct 2024

An online shopping window with a sneaker on a green background with arrows pointing up.

Total Addressable Market: How To Measure Your TAM

28 June 2024

Two open notebooks and a silver pen on a light green background.

How General Ledger Accounting Works for Businesses

30 Nov 2023

a stack of coins: burn rate

What Is Burn Rate? How To Calculate Gross and Net Burn Rate

9 June 2023

A business model template on a light orange background.

Entrepreneurship

How To Use a Business Model Canvas Template

2 Oct 2024

a red screen full of coins: youtube cpm

Social Media Optimization

What Is YouTube CPM? How Much YouTube Pays Creators in 2025

9 Aug 2024

box in the middle of graphic with the “subscription” superimposed over it: subscription management

Best Subscription Management Software for Ecommerce

4 Oct 2024

a stack of coins: operating income vs net income

Operating Income vs. Net Income: Main Differences

2 Aug 2023

A pink YouTube icon with pink coins falling around it on a pink background.

Social Media Optimization

How Much Does YouTube Pay Per View? How to Get Paid

13 June 2024

square blocks stacked on top of each others: growth marketing

What Is Growth Marketing? Tips + Techniques

24 Dec 2024

a smartphone with a dollar sign beside it representing how to make money on Twitter

How to Make Money on Twitter

6 Dec 2024

Illustration of a person's faces segmented by multicolor boxes and surrounded by icons of different media types and creator platforms: make money on Spotify

How To Make Money on Spotify: Tips and FAQ (2025)

6 Sept 2024

a green screen with square geometric shapes: contribution format income statement

Contribution Format Income Statement: Definition and Example

10 July 2023

A mobile phone with a wavy line behind it illustrating TikTok vs YouTube

Social Media Optimization

TikTok vs. YouTube: Which is Better for Brands?

24 Sept 2024

A price tag with a dollar symbol on it, symbolizing captive product pricing

How To Use Captive Product Pricing To Increase Sales

13 Sept 2024

contribution margin vs gross margin

Contribution Margin vs. Gross Margin: What's the Difference?

21 Oct 2022

what is accrual accounting

What Is Accrual Accounting? Definition and Guide

11 Nov 2022

customer segmentation

Get To Know and Engage With Your Audience With Customer Segmentation

21 Mar 2022

A blue square lens on a background half blue half red.

Debit vs. Credit Accounting: What You Need To Know

24 Jan 2024

what is a kpi

What Is a Key Performance Indicator (KPI)? Definition and Guide

6 Nov 2022

A green sweater with net sales stats on a light green background.

Learn To Accelerate Profit with Effective Sales Management Strategies and Tools

23 Apr 2024

A series of open and closed laptops on a light yellow background.

Essential Marketing Metrics: How To Gauge Marketing Success

11 Apr 2024

Stacks of transparent squares with light shining on their tops.

Entrepreneurship

What Is a Business? 4 Types of Businesses You Need To Know

22 Feb 2024

A red and blue bar graph with a yellow base on a blue background.

Data & Analytics

What Is a Metric in Google Analytics (GA4)?

13 Oct 2023

a cluster of shiny pastel stars representing customer success metrics

Customer Retention

Top 10 Customer Success Metrics for Your Business

26 Feb 2025

Illustration of women reaching for fruit from a tree, with some out of reach, representing the funding bias that hinders many founders

It's Time to Close the Funding Gap for Underrepresented Founders

12 Mar 2021

calendar with various items on specific dates, How to start a subscription business

Subscription Business Model: How and Why It Works

11 Nov 2024

A blue and white can of Better Booch kombucha on a white table next to a product detail page and checkout page on a website.

Better Booch Brings in Recurring Revenue With Organic Kombucha Subscriptions

21 Sept 2022

customer retention program on left, circles with people silhouettes in the center and arrows around the edge indicating churning or retention

6 Strategies for Building a Customer Retention Program

7 Nov 2022

a touchscreen phone laying on top of gold coins: content creator business model

Social Media Optimization

7 Examples of Successful Content Creator Business Models

31 May 2023

sales pipeline copy

How To Build a Successful Sales Pipeline

3 Jan 2023

The text gross margin on a green background surrounded by icons

Gross Margin and Gross Profit: The Small Business Owner’s Guide

12 July 2023

A lightbulb surrounded by falling silver coins on a blue and peach background.

What Is Monetization? A Practical Guide for Business Owners

1 Mar 2024

Cross-selling featured image on a purple background.

What Is Cross-Selling? The Ultimate Guide

13 Sept 2022

What is upselling? Definition and guide

What Is Upselling? Upselling Definition and Examples

1 Sept 2022

what is gross profit

What Is Gross Profit? Definition and Guide

18 Nov 2022

sales forecast on the left, images of graphs on the right

Sales Forecast Formulas and Methods

7 Dec 2022

Etsy button surrounded by falling coins on an orange background.

5 Valuable Tips to Boost Your Etsy Conversion Rate

7 Aug 2024

A box a shield and a gold coin next to each other on a blue background.

Protective Tariffs: Benefits, Drawbacks, and Impact on Trade

28 Feb 2025

chart of accounts

Master Your Finances With Our Chart of Accounts Guide for Small Business Owners (2024)

19 June 2023

A cascade of gold coins illustrates the concept of making money on YouTube

How To Make Money on YouTube in 2025: 7 Simple Strategies

3 Dec 2024

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